loccitane success story

Client:

loccitane logo

The challenge

The challenge: situation before the loccitane Interactive Paper campaign

The solution

The solution: the loccitane Interactive Paper product
loccitane's Paper design

The paper

Icon: Video

Video

A short, engaging video that immerses the audience in the almond fields and the unique Provencal universe of L'Occitane.

loccitane's interactive element 1
Icon: 3D Object

3D Object

An augmented reality experience of the Almond Shower Oil bottle: The design offers a vertical 3D visualization of the bottle that adjusts according to the surrounding natural light for a more authentic look.

loccitane's interactive element 2
Icon: Online Store

Online Store

Arriving on the official L’Occitane online store allows customers to directly enjoy their exclusive VIP benefit and enhance the familiarity with the digital interface.

loccitane's interactive element 3

The success

loccitane successfully using print media combined with a digital component
Marketing tool that combines digital and analog

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